Present

When someone gives you something, the way in which they present it has an effect on your reaction.
Doesn't matter if it is a gift, or an opinion, or a Happy Meal.
Would you eat a Happy Meal if someone said, "Here, I brought you a Happy Meal fat ass..."
Probably not.
If the man of your dreams threw a box containing a full carat princess cut antique set diamond at you and said, "I guess we can get married so you'll shut the hell up about it," I find it hard to believe you'd be excited.
When a friend wants to hang out and then sits there the entire time with a bad attitude, I'd bet you'd be wishing you had spent your time elsewhere.
It makes sense to think that what you say and do matters, but so does the way in which you say things and do things. 
There is a Chinese Proverb that goes something like this:
Be careful of your thoughts, for your thoughts inspire your words.
Be careful of your words, for your words precede your actions.
Be careful of your actions, for your actions become your habits.
Be careful of your habits, for your habits build your character.
Be careful of your character, for your character decides your destiny.
Food for thought: if our thoughts eventually wind up as our character and destiny, and all we ever have on our mind is negativity, well, you can figure that one out...
The point here is this-you might think that one little word or one little action isn't serious.  But it might be, to someone.  You are the only person who can decide who matters and whether or not you care, but one thing is for sure...if you want someone to thing your gift/opinion/Happy Meal is shitty, then present it in a shitty way.  It will happen.  And you'll be viewed as having a shitty attitude.  And it might change how that person feels about you.
If you want someone to appreciate your gift, or opinion, or Happy Meal, then present it as though it is a present: with care, goodwill, and love.  You'll get much farther.  The beauty of the box you use or the size of the bow doesn't matter so much as the consideration of your recipient.  Choose your words carefully, and deliver them in the nicest way possible.  Because it might not matter to you, but it could matter to them.
People might not remember exactly what you said or exactly what you did, but they will forever remember how you made them feel.